Sinopsis
Dominate the Markets (keywords: market position, competitive advantage, market share, competitive analysis, marketing strategies )1. Put yourself in the shoes of your customer. You can only effectively create a product your customer wants if you know what they need and how they feel about it. You can only develop a marketing strategy to attract customers if you know what drives your target market’s decision-making process and how to best focus on that process. For example, if you’re in the software market, try to imagine any situation where someone will have to make a decision about which software solution is best for them, and then identify ways that you can help make people more likely to choose your) 2. What are the strengths and weaknesses of your competitors? How does your company address those strengths and weaknesses? For example, if you’re in a market where many different organizations are providing services in your industry, some providers likely have a greater brand awareness than others. You might be able to build on this advantage by making sure that you focus on being recognized as the most reliable provider.)3. How do customers usually make decisions when they need help or advice? Just click the buy button below to get a complete copy of the book!
Ficha técnica
9791222066905
